Skillz Game

Skillz Game is a slightly ambitious personal project that I imagined as a complete gaming media. The idea was to bring together three different experiences into a single ecosystem: a WebTV dedicated to long-form content, a learning-oriented application with tutorials adapted to different games, and a product testing platform with an affiliate model.

I created the entire visual identity, the logo, the charter and all the UX and UI screens. The project included multi-game tutorials, analyses, strategic guides, reviews, as well as educational content adapted to games like Valorant, League of Legends, Counter-Strike, Call of Duty and many others. The objective was to offer an accessible learning space, inspired by the habits of professionals.

In addition to the tutorial part, Skillz Game included a WebTV with documentaries about gaming culture, esports and streaming, as well as an editorial section with more traditional product tests, similar to what can be found at Numérama or jeuxvideo.com. These pages also served as Amazon affiliate materials, with detailed buying guides and analytics.

I worked on the user experience by structuring the entire application around a real UX process: quick research of needs, analysis of sector uses, definition of user flows, organization of the tree, creation of wireframes, and successive iterations after informal feedback. Each space in the project, whether it was the WebTV, the tutorial section or the editorial pages, had its own logic, but had to remain coherent and easy to understand.

Then, I designed the complete visual identity and developed a graphic system capable of adapting to different types of content. The final design consisted of dozens and dozens of pages, designed to be modular, clear and recognizable, while maintaining certain visual variations adapted to the three media spaces.

Skillz Game is one of the most comprehensive projects I've ever done alone. It allowed me to create a strong visual identity, to design several user experiences in the same product, and to structure an ambitious media combining learning, editorial content and video formats. Even though it was an advanced concept, this project taught me how to manage the complexity of a multi-platform system and the creation of very varied content.

And who knows, maybe one day this project will be able to evolve and come to life in real form, but certainly not alone. A media of this magnitude requires a team and a shared vision.